Your Al search agent for finding the perfect media contacts

Dazzle is the first PR-specific AI agent that instantly finds the right journalists and outlets for your story—delivered with up-to-the-minute insights.

Start for free

TRUSTED BY AGENCIES AND BRANDS

Tired of endless Google searches and outdated media lists?

PR pros like you spend more than half their time building and updating media lists. Let Dazz do the heavy lifting so you can focus on what truly matters—building media relationships and securing dazzling coverage.

Discover perfect media matches

It’s easier than ever to find the right media contacts! Just select what you’re looking for—Journalists, Outlets or Journalist at outlet—tell Dazz about your story, and the most relevant journalists are instantly delivered to you.

Get all the insights you need

Forget the time-consuming, never-ending task of monitoring all digital channels. Save 50% of your time and let Dazz find you journalists’ latest contact details, social media profiles, AI-generated beats, article summaries, and more.

Craft killer pitches that get replies

Dazzle's rich AI-generated profiles, article summaries, and insights help you truly understand each journalist's interests. Learn what makes them tick so that you can craft the perfect story angle and personalize your pitches for success.

Grow your lists with AI recommendations

By looking at who you added to your media list, Dazzle gets smarter. Our AI analyzes your selections and automatically suggests new media contacts that perfectly complement the ones you’ve already chosen.

Why Dazzle

Boost your PR campaigns with Dazzle's instant media matches and real-time insights, ensuring your story—and your pitch—reaches and resonates with the most relevant, interested contacts.

Start for free

Accurate and up-to-date data

How accurate is our media database? Dazzle keeps all the data up-to-date by using AI for real-time lookups across the web and via our partners.

Intelligence you can rely on

Unlike other AI chatbots, Dazz doesn’t hallucinate. With each answer, you’ll get supporting links to data sources so you can easily verify every piece of information. Dazz is a search agent you can trust.

Built for PR pros by PR pros

Our founder is an award-winning PR veteran who understands the daily struggles of PR pros. We’ve also listened to hundreds of PR pros and fine-tuned Dazz with their needs in mind. As a result, Dazz answers your questions like a seasoned PR expert would.

Rich data you won't find anywhere else

Dazzle leverages a network of trusted, verified data partners to provide you with information such as a journalist’s latest contact details, location, traffic numbers, and more.

PR pros love Dazzle

Jamie Eisen

Publicist and comms strategist at Jaime Eisen Communications

"In the past, I have found that using media databases can create even more work for me. Dazzle makes research (a huge part of a publicist's job) so much easier by helping to find the right, targeted contacts. It's been such a help for my business!"

Alex Yun

Account Coordinator at Indicate Media

"Dazzle is so helpful! Basically, half of my job is about searching journalists and their details. It's so nice to get this automated."

Lauren Perry

VP at SlicedBrand

"Dazzle has cut down on the hours, days, and weeks that it used to take our team to build comprehensive media lists for successful placements. Now we can focus our time on unique story angles and customizing pitches based on the accurate data served up by Dazzle’s smart AI. It’s a must have for anyone in media relations."

Natalie List

Assistant Account Manager at BIG FISH PR

"In my experience, finding accurate search results is one of the biggest roadblocks for successful media research. Not only is it difficult to find the right targets, but it takes time that we often don't have as media pitching experts trying to quickly position our clients for relevant coverage. Using Dazzle has greatly cut this time down!"

Celine de Courson

Executive Vice President at Moss Networks

"I feel like this will be a game changer!"

Kylie Naude

Senior Account Executive at SlicedBrand

"I’ve never worked with such an interactive PR tool that lets you ask it questions in your own words. It’s exciting to see how AI can be harnessed to improve PR workflows and streamline the research phase that takes a large chunk of our time"

Frequently asked questions

How does the media search work?

Find the perfect media matches with Dazz. Search for journalists, outlets or a journalist at a specific outlet. Simply tell Dazz about your story in a few words. You can now refine your search with optional location and journalist beat filters.

What information on journalists and outlets can you provide?

Each journalist search reveals his/her most relevant articles with AI-generated summaries and insights. Easily access each journalist’s profile from the search results or your media list—with a bio, recent articles, and contact details—to help you craft the perfect angle.

Where are you getting your data?

Dazzle combines the power of real-time web data with exclusive data partnerships to deliver comprehensive journalist profiles. We scour the internet for publicly available information and supplement it with highly accurate data from our trusted network. Combined, we ensure you get the most complete picture regarding any journalist, including their social media handles, contact details, location, and outlet traffic.

How big is our database?

The whole internet is our database. Unlike other PR tools on the market, Dazzle is the only AI search agent that makes real-time searches of the whole web while also utilizing our data partners’ data on each query. This ensures you’ll always get the most accurate and up-to-date info.

How is Dazz different from other AI tools like ChatGPT?

ChatGPT and other similar AI tools are general purpose models. Large LLMs like ChatGPT are not geared towards specialized workflows, and more specifically for the PR workflow, like Dazzle. Dazzle’s team has built its own specialized semantic search for the PR workflow. Dazzle is specifically engineered for PR teams and their needs.

In our test against ChatGPT and Perplexity, Dazzle delivered:
- 40-100 journalists per query vs. just 3-10 from ChatGPT.
- 90%+ relevance—double that of general AI tools.
- Accurate contact details for 80% of journalists. Other AI tools? Less than 10%.

What markets and languages does Dazzle cover?

Dazzle currently excels at finding English-language media worldwide. While searching in other languages is possible, our current focus is on delivering exceptional results for English-language media and outlets.

How much does it cost?

We don’t lock you into fixed yearly contracts. Enjoy pay-as-you-go pricing tailored to your needs that you can cancel at any time. Pricing starts at $250 monthly or $175 monthly if you pay on an annual basis.

Still have questions?

Get your dream coverage in half the time. Try Dazzle today.

Start for free