Dazzle

THE SMARTEST PR PLATFORM FOR MEDIA OUTREACH

Get

the

coverage

your

story

deserves

Dazzle's powerful Al-enhanced search pinpoints the right journalists for your story — so you can score coverage quicker than ever before!

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free

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Find

relevant

journalists

dazzlingly

fast

"Dazzle is so helpful! Basically, half of my job is about searching journalists and their details. It's so nice to get this automated."
Alex, IndicateMedia

Already loving Dazzle:

Find the best media matches

Forget spending hours looking up journalists. Just describe your story in your own words, and voilà — Dazzle will instantly identify the right journalists via our rich media database.

Build smart media lists

Say goodbye to endlessly searching for additional journalists. As you're creating your media list, our AI surfaces the most relevant recommendations based on the journalists you’ve already chosen.

Track your outreach

Ditch the spreadsheet nightmare. Dazzle keeps your team updated on outreach progress in collaborative, smart media lists that update automatically.

Get all the insights you need

Save time researching journalists to personalize your pitch. Dazzle provides rich journalist profiles with AI-generated bios, beats, article summaries, accurate contact details, and regions of coverage.

Product Reviews

PR pros love Dazzle

Natalie List

Account Executive at Indicate Media

In my experience, finding accurate search results is one of the biggest roadblocks for successful media research. Not only is it difficult to find the right targets, but it takes time that we often don't have as media pitching experts trying to quickly position our clients for relevant coverage. Using Dazzle has greatly cut this time down!

Alex Yun

Account Coordinator at Indicate Media

Dazzle is so helpful! Basically, half of my job is about searching journalists and their details. It's so nice to get this automated.

Celine de Courson

Executive Vice President at Moss Networks

I feel like this will be a gamechanger!

Natalie List

Account Executive at Indicate Media

Alex Yun

Account Coordinator at Indicate Media

Dazzle is so helpful! Basically, half of my job is about searching journalists and their details. It's so nice to get this automated.

Celine de Courson

Executive Vice President at Moss Networks

I feel like this will be a gamechanger!

Why Dazzle

Designed to accelerate your PR workflow

Built
simple

Dazzle’s interface is so straightforward, you'll feel like an expert from the start — no tutorials necessary. Whether you’re looking up journalists or building media lists, it’s all easy as pie.

Powerful collaboration

Keep your whole team updated on your media outreach easily. See who they’re reaching out to, track outreach progress, and build shared media lists right within Dazzle.

Pitch journalists with confidence

Dazzle automatically updates your media lists whenever it detects a change in a journalist's occupation or contact details. It also gives you all the data you need to personalize your pitch.

Accurate and up-to-date database

Our AI indexes tens of thousands of new articles daily, so it always presents the most recent and relevant search results. Human analysts ensure accuracy and train the model for improved performance.

Built by industry-leading PR and AI pros

With decades of experience in PR, we believe there’s a better way to accomplish our work. Why not let AI do the grunt work while you focus on strategy?

That’s why we set out to build a smarter platform for next-gen PR, with proprietary AI at its core. The result is Dazzle, which combines state-of-the-art AI with a streamlined interface for finding journalists and building media lists easily.

Accelerate your PR workflow and land coverage faster

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